Find the useful problem.
Frame the business constraint, listen for the human need, and make the riskiest assumption visible.
Design that ships.
I make the hard parts clear, then design and build products people actually use.
Currently a Product Design Strategist in education technology.
I set a North Star around what customers need, test ideas early, and use what I learn to decide what to build next.
How I think
Purpose led. Human by design.
I design AI products that help people read, plan, and get work done. I focus on what the AI should do, what people need to check, and where it belongs in their workflow. My work spans strategy, research, design, and implementation.
Product strategy0→1 product designAI product designUX researchB2B · B2C productsEarly stage consultingFront end code
New conversation
Try a quick question
Selected work
Work that moves things.
Archive / 07 projects
Some projects are under NDA, so I have left out sensitive details. Each case notes when visuals are illustrative or reconstructed.
How I work and where I fit
From ambiguity to something people use.
I move between product strategy, interaction design, and front end execution, keeping the feedback loop short from first question to shipped experience.
Prototype the real thing.
Turn research into flows people can use early, then sharpen the interaction through direct feedback.
Stay through the details.
Work with engineering through implementation, whether that means a design system or production front end.
My practice
I help early stage startups and teams building B2B and B2C products turn bold ideas into products people trust.
Across both, I turn complexity into clear direction, moving from research and product strategy through interaction design, systems, and the details that make an experience ready to ship.